Smartphone and Tablet Emporium

Wednesday, November 4, 2015

comScore: U.S. Smartphone Subscriber Market Share for July 2015 - Apple Gains Share

comScore released data from comScore MobiLens and Mobile Metrix, reporting key trends in the U.S. smartphone industry for July 2015.
Apple ranked as the top smartphone manufacturer with 44.2 percent OEM market share, while Google Android led as the #1 smartphone platform with 51.4 percent platform market share. Facebook ranked as the top individual smartphone app. 191.4 million people in the U.S. owned smartphones (77.1 percent mobile market penetration) during the three months ending in July. Apple ranked as the top OEM with 44.2 percent of U.S. smartphone subscribers (up 1.1 percentage points from April). Samsung ranked second with 27.3 percent market share, followed by LG with 8.7 percent (up 0.3 percentage points), Motorola with 4.9 percent and HTC with 3.5 percent. Can Apple continue to increase its market share growth over Samsung, LG and Motorola  in 2016? Share your comments with the Smartphone and Tablet Zone. Data source: comScore.

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